Brands Meet Creators (BMC) is a premium TikTok Shop marketing agency connecting quality brands with high-performing creators to drive exceptional sales growth. Consistently ranked in TikTok's top 10 agency list for the past 9 months, we're responsible for over 1% of all TikTok Shop revenue. Founded in 2021 as a creator coaching program, we pivoted our entire focus to TikTok Shop when the platform launched, giving us unparalleled expertise in this rapidly growing marketplace.
Our foundation as a creator coaching platform gives us unique advantages:
Direct TikTok Shop API Access: Unlike most agencies using scraped data, we have direct TikTok Shop API access, ensuring all our data is accurate and up-to-date.
Unmatched Creator Network: Over 90,000 creators in our network with 5,000+ in our paid community receiving hands-on coaching.
Creator-Led Team: Our 30+ team members are primarily creators themselves, bringing authentic platform knowledge.
Data-Driven Approach: We focus on GMV (Gross Merchandise Value) performance rather than follower count to identify creators who actually drive sales.
Proven Track Record: We've helped scale many of TikTok Shop's biggest success stories from zero to seven-figure monthly revenue.
Creator Roster is our self-service platform dedicated to TikTok Shop success. It allows you to:
Search and filter thousands of pre-vetted creators by GMV, ROI, demographics, and category
View creators' performance statistics, including historical GMV and estimated ROI
Create job postings for specific products or campaigns
Directly contact and negotiate with creators
Manage ongoing relationships with multiple creators
Pay creators through our secure payment system
Track performance metrics of all your creators
Set auto-renewal thresholds based on performance
TikTok Shop today is remarkably similar to Amazon in 2010. The biggest brands haven't fully committed to the platform yet, creating an opportunity for smaller, agile brands to establish market leadership. As larger brands enter the platform, we expect creator pricing to increase, making now the ideal time to build creator relationships.
TikTok Shop works for a wide variety of products across different price points. While initially it was thought to be best for lower-priced impulse buys, we now see success with products ranging from $9 to $300+. The ideal price point is $30-$50, but with the right creator strategy, products both below and above this range can thrive.
The most important factor isn't follower count but GMV (Gross Merchandise Value) performance. We've seen micro-influencers with 5-15K followers producing six-figure GMV. Some creators with 100K+ followers generating minimal sales. Our Creator Roster platform allows you to see creators' historical GMV data to make informed decisions.
Yes, there's typically a significant spillover effect. As your products gain visibility on TikTok Shop, you'll likely see increased sales on your website, Amazon, and even retail stores. Many consumers discover products on TikTok but purchase on platforms they already trust.
The process begins with a consultation to understand your brand, products, goals, and budget. Book a free consultation with us!
To make the most of your partnership with us, please have:
Your active TikTok Shop set up (approved, not just applied)
Product listings ready or nearly ready
Information about your products' key features and benefits
Understanding of your target audience
Creator budget parameters
Any specific creator preferences (demographics, niches, etc.)
Ready to scale your brand on TikTok Shop? Book a call with our team today for a personalized consultation and platform demo.